Rebecca Madigan joins us again to discuss the Amazon Tax and its upcoming implementation in California and Pennsylvania.
Main Street Fairness Legislation
State of Amazon Tax Collection
Recent Cyber Report stories:
AMAZON TAX LAWS STRUCK DOWN IN IL AND CO (5/11/12)
TAXATION BY PRESS RELEASE IN THE CRADLE OF LIBERTY (12/14/11) (Huff Post)
Executive Director, Performance Marketing Association
Rebecca Madigan is executive director of the Performance Marketing Association. Since leading the formation of the PMA in 2008, Rebecca has built the PMA to be the only trade association representing performance advertising, both online and offline. The PMA has committed to connect, inform and advocate on behalf of this growing industry, most recently lobbying Congress on sales tax reform and spearheading over 60 grassroots campaigns in the fight against ‘affiliate nexus tax’ legislation.
Rebecca is one of the country’s leading subject matter experts in Federal sales tax reform and Internet sales tax legislation, as well as online advertising, emerging advertising models and e-commerce. She is frequently consulted by the legal community, trade and mass media, and analysts covering advertising, the Internet, social and mobile media, e-commerce, privacy and sales tax public policy, and emerging markets. Rebecca is often quoted in notable media outlets such as the Wall Street Journal, the Financial Times, Associated Press and Tax Notes.
Rebecca is a frequent public speaker at such conferences as Ad:Tech, OMMA Global, Telsey Advisory Group Consumer Conference, and American Legislative Exchange Council (ALEC) and National Conference of State Legislators (NCSL) conferences. She has also testified at over a dozen state legislative hearings regarding Internet sales tax reform.
Rebecca was formerly director of product management at Commission Junction, Impact Radius, and at Lurn, Inc., where, with Anik Singal, they launched the formation of the PMA in April 2008. She has collected 25 years of leadership experience in product management and marketing. She has had the pleasure of working with many very talented people in pioneering industries such as wireless data, voice-over-IP, wireless LAN, Bluetooth, and online affiliate marketing. She has been a member of technology standards and professional organizations such as WAP Forum, Bluetooth and Wireless LAN Special Interest Groups (IEEE 802.15 and 802.11), Mobile Advisory Council, and GSM, CDMA, TDMA and CDPD mobile technology standards groups. She holds a bachelor degree in Anthropology from University of California, Santa Barbara, and lives in southern California.