Internet Traffic Kings #8-9 with Oliver Kenyon and Neil Patel

Episodes 8 and 9 for Internet Traffic Kings have dropped. Episode 8 features Oliver Kenyon who built the world’s largest affiliate community online and now runs LandingPageGuys.com. He shares his Top 5 Tips for New Marketers and uncovers his coveted internal blueprint. The ultimate checklist of conversions principles! You do NOT want to miss this…

Attorney General AB5 Lawsuit Summary

Cal. AG Files Enforcement Action Against Uber and Lyft under AB-5

In 2018, the California Supreme Court’s Dynamex decision redefined the definition of employee v. independent contractor through an “ABC test” followed by many states.  Last September, California Governor Newsom signed AB-5 which codified the Dynamex decision and went into effect on January 1, 2020. The titans of the “Gig Economy” have fought AB-5 throughout the process and have…

Is Your Contractor an Employee and Why it Matters?

One mistake startups make, particularly in the tech sector, is to misclassify employees as independent contractors.  Employees come with costs – tax withholding; paying Social Security, Medicare and unemployment taxes; overtime (where appropriate) and even benefits – that are absent with independent contractors. The IRS emphasizes that if the business controls what work is accomplished and directs…