FTC Nabs InMobi for Secret Geo Tracking

InMobi, the mobile ad platform that Fast Company recently ranked as 15th among The World’s Most Innovative Companies, has a new trophy – an FTC Consent decree and a $4 million civil penalty (all but $950,000 was suspended). According to the Federal Trade Commission complaint, even if a consumer had denied access to the location API on their…

Lord & Taylor Enters Native Advertising Consent Decree

In 2009, the Federal Trade Commission updated its endorsement guidelines to, among other things, include bloggers. In 2013 it updated its DotCom Disclosure guidelines to address social media.   It issued numerous warnings before finally cracking down in 2015 in the AmeriFreight matter. For the past several years, the Federal Trade Commission expressed increasing concern over the use…

The FTC Turns 100

One hundred years ago, President Wilson signed the “Federal Trade Commission Act” into law. The Act provided: (1) Unfair methods of competition in or affecting commerce, and unfair or deceptive acts or practices in or affecting commerce, are hereby declared unlawful. (2) The Commission is hereby empowered and directed to prevent persons, partnerships, or corporations…

FTC Wins Important Victory in Wyndham Data Security Case

  FTC Wins Important Victory in Wyndham Wyndham Hotels and Resorts has lost round one in its assault on the FTC’s authority to regulate data security.  Wyndham had challenged the FTC’s authority to bring a complaint for unfair and deceptive practices “in connection with Defendants’ failure to maintain reasonable and appropriate data security for consumers’ sensitive personal information.” The FTC had cited Wyndham because…

FTC Watch: 2014 Priorities, Enforcement Update and the Battle over Cyber Security

FTC Watch 2014 Priorities, Enforcement Update and the Battle over Cyber Security When FTC Chair Ramirez tapped Jessica Rich to head the Consumer Protection Bureau, AdWeek noted: Rich’s appointment signals the agency will likely be aggressive in shaping privacy policy and bringing privacy enforcement actions, a goal Ramirez articulated in her first public appearance in early March.…